Princess of Wales launches royal charity campaign ‘Shaping Us’
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The Princess of Wales found a dedicated fan in a nine-year-old who gushed over her perfect hairstyle. Among the several celebrities who attended the launch of the Shaping Us campaign last Monday at BAFTA’s London headquarters was Presenter Rochelle Humes.
Ms Humes brought as her plus one her young daughter, Alaia-Mai, OK! magazine wrote.
Chatting with Kate during the event, Ms Humes said, referring to the child: “There’s only one reason that she’s here, and – it’s your hair. ‘She has the best hair, Mum!'”
Pictures from the event show Alaia-Mai smiling widely as she is introduced to the Princess and shakes her hand.
For the star-studded event, Kate wore her hair down, combed in her signature light curly style.
After the event, Ms Humes shared on her Instagram account a video in which she could be seen delivering a speech at BAFTA, speaking with Kate and Prince William and posing for pictures with her adorable daughter.
The clip was accompanied by a long caption, reading: “If there is ever an opportunity to lend my voice and my platform to raising awareness to key topics I’m passionate about, I will always say yes…
“I was therefore compelled when invited by HRH The Princess of Wales to speak at the launch of #ShapingUp.”
Mentioning Alaia-Mai’s attendance, Ms Humes added: “As you might be able to tell from the video as well a certain little nine-year-old’s year was also made last night (including a McDonalds on the way home!)”.
The night at BAFTA was also attended by podcaster Giovanna Fletcher, who in 2020 hosted Kate on an episode of her Happy Mum, Happy Baby programme.
Praising Kate’s passion for raising awareness on the importance of the early years, Ms Fletcher said: “This isn’t something just for parents to read up on and think about.
“It’s for everyone – both in understanding why we are the way we are and in looking at what we can do to help the adults of tomorrow.
“I’m so excited to see what this deep dive into the early years will mean for so many.”
Shaping Us is the latest initiative connected to Kate’s work on the early years.
It aims at raising awareness of the huge impact experiences and teachings made by children in the first five years of life have on their development.
In a video released last Tuesday, Kate explained: “Our early childhood, the time from pregnancy to the age of five, fundamentally shapes the rest of our lives.
“But as a society we currently spend much more of our time and energy on later life.
“Today, the Royal Foundation Centre for Early Childhood is launching a new campaign, Shaping Us, to raise awareness of the life changing impact we can have when we build a supportive, nurturing world around children and those who care for them.
“Because by focusing our collective time, energy and resources on those most preventative years, we can make a huge difference to the physical and mental health and happiness of generations to come.”
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